Targeting Potential Participants
Targeting is the ability to direct your questions to specific groups of people, i.e males or 18-29 year olds or only females etc.
Mon, 24 Feb, 2014 at 2:24 PM
Yes, sometimes it is absolutely necessary to do so. If you want to get consumer feedback on a particularly masculine product (razor blades), it may make...
Mon, 24 Feb, 2014 at 2:26 PM
I want to see differences between males and females and age groups. Do I need to ask these questions?
No, because we are linked into our partner sites, we know participants age / gender and location before they are asked the questions. You therefore do n...
Thu, 12 Jun, 2014 at 1:55 PM
At the moment our targeting options only include age, gender and income.
Mon, 24 Feb, 2014 at 2:28 PM
The number of people you ask depends on two main factors: · The importance of the decision · The extent to which analysis by different sub groups is...
Mon, 24 Feb, 2014 at 2:29 PM
Yes. For example, if you are only interested in people who have been to the cinema in the last month, your first question may be - "In the last mont...
Mon, 24 Feb, 2014 at 2:30 PM